Personal Note by Joe
Robson: Nitrostats.com is recommended by Willie in this article. Without
intending to cast any doubts on their integrity, professionalism, or honesty,
I must tell you that in my personal experience I found it almost
impossible to unsubscribe from their lists once I was signed up.
100,000 Subscribers In
30 Days?
By Willie Crawford
Two years ago, I sat in Joel
Christopher`s "Master List Builder Seminar" listening to ideas
on how to build my list faster. The room was filled with seasoned on-line
and off-line marketers. They all told us that the money was in the list...
something we all knew intuitively.
People in the room shared just about every method imaginable for building
a list. They covered what worked, what didn`t, and what you definitely
should not do. They shared their personal experiences and the results of
their latest list building tests.
A few of the speakers had tremendous impact on me. One was Paul Myers,
whom I previously knew primarily from on-line discussion forums. I had
also enjoyed several LONG phone calls with him. The other speaker whose
message intrigued me was Frank Garon. Frank spoke of buying lists of new
subscribers for less than a penny a name. He spoke of something called
"co-registration."
Terry Dean also validated for me the impact writing good ezine articles
can have at that seminar.
Frank Garon REVEALED that he and other top marketers regularly joined
together and bought batches of tens of thousands....maybe 100,000 names.
These names were gathered via on-line forms placed on high traffic
websites. The forms offered more information on the types of products and
services that Frank and his friends offered. The websites` visitors
checked this box requesting more information, and these names (along with
date stamp, IP address and other relevant information) was passed to the
opt-in name purchasers.
As I listened to this talk of building a list of 100,000 in a month or
less, I wondered, if its so great, why isn't everyone doing it? The answer
that later became clear is that many of the top marketers ARE doing it.
It's not their only method of building a list, but it's definitely one of
their most profitable.
The next question that popped into my tiny mind was, "Are these
really subscribers or will I be accused of spamming if I send emails to
these people?" These people do actually opt-in to receive more
information about starting an on-line business. They do physically check a
box requesting more information be sent to them. That does technically
make them opt-ins.
Later, my coaches and mentors would share with me many SECRETS. One was
that when you have access to one of these list, it's all about return on
investment. We all know that names purchased via co-opt systems are less
responsive. They are less responsive because the subscribers don't know
you - they don't have a relationship with you.
These mentors went on to share that there was a proper way to legitimately
turn these opt-in "LEADS" into subscribers. The method is very
simple. In your first, and every email to them, you remind them that they
requested more information of this type through an on-line form. It
doesn't hurt to include the date, IP address and email address they
subscribed from. Then you go on to share some fantastic information with
them... maybe in the form of your ezine. In every contact with these
purchased names you also include an easy method for them to unsubscribe.
If you provide genuine value, over time, you will build a relationship
with many of these leads. Many will unsubscribe, but again - the important
metric is return on investment. that's what you need to track. If you
start out with 100,000 names but 6 months later that list has dwindled
down to 10,000 or maybe even 1000, what is the lifetime value of those
list members remaining? That's the question you need to ask. You answer
that largely based upon what you currently earn for each subscriber on
your list.
Another concept that sank into my head at Joel's workshop was the concept
of building sub-lists. These are lists that are kept separated based upon
the source. This allows you to send emails/offers to your lists based upon
list demographics or how they were acquired.
I now have many sub-lists. These sub-lists are from articles I written,
teleseminars I conducted, interviews I given, course I've authored,
website forms, joint ventures, and co-registration purchases. Each list is
generally set up as an autoresponder that I can send select messages to.
My autoresponder system allows me to send out an unlimited number of both
scheduled and unscheduled messages.
The primary system I use cost me $19 per month for an unlimited number of
autoresponders with an unlimited number of messages. I can pre-schedule
message for up to 24 months. This fantastic autoresponder deal is
available through http://ProfitAutomation.com
ProfitAutomation.com does have very strict policies on how these
autoresponders can be used to prevent spam accusation problems! There is
also a limit on the number of new names you can import at a time. For that
reason, I recommend that when dealing with co-registration emails you use
the autoresponders at: http://Therealsecrets.com/co-reg/
I also recommend that with co-registration names you not email to them too
often. I send them a few emails, spaced over several months. In those
emails, I provide information of genuine value... on the topic of building
an on-line business AND I invite them to join my regular ezine list. In
each email, I inform them of how and why they are getting the email AND
provide a convenient unsubscribe link.
Over the years, I`ve spent many thousands of dollars on co-registration
lists. The quality has varied. The best deal I have discovered is through
the "Nitro Guys." They can deliver 100,000 names in 30 days. If
you want less, they have an "auto-ship plan" where they send you
25,000 names a month. These names are in CVS format which mean you can
import them directly into many list management and autoresponder systems.
Some systems, including ProfitAutomation.com, mentioned above, do limit
the number of names you can import at a time... so read the terms of
service before signing up.
I mentioned the "Nitro Guys. I was attracted to them by the following
intriguing headline:
"Ever Wonder How Top Marketers Get Thousands Of Subscribers On Their
Lists While Everyone Else Struggles To Just Get A Couple Hundred?"
I clicked through to their site to complete the education I had started at
Joel Christopher's workshop…
They taught me all about the system a lot of top marketers use to build
their lists fast. Their service provides me with a great return on
investment. That's what keeps me going back. For more on their services
visit: http://Therealsecrets.com/co-reg/
There are no real magic bullets. I've found the names purchased through
co-registration services much less responsive than the names acquired from
visitors to my website. However, I have grown to consider opt-in
co-registration names to be a vital part of my marketing mix. Maybe you
will too? Give it some thought. And now… you know one of the secrets to
building a mailing list of 100,000 in 30 days.
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Willie Crawford has been teaching others
how to build an on-line business since late 1996. Frequently featured in
radio, magazine and newspaper articles and interviews, Willie teaches the
average guy what the top marketers are doing but seldom talking about. For
example, Willie demonstrates the power of automated residual income
through his system at: http://ProfitAutomation.Com
Visit now for a business boost.
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